Your Proficient People
We are growth experts who take your business growth as seriously as our own.
Karen Dunne-Squire Founder and Director of Transformation
Karen is one of the UK’s leading business growth coaches, an award winning multiple entrepreneur, and an international keynote speaker.
As our founder Karen, or KDS to most, is the one who sets the culture and standards around here. The people are always at the heart of everything we do at Proficient-ly and this drives our work with our clients.
KDS wrote our award winning Growth Framework in 2009 with the sole aim of providing real revenue growth to all Proficient-ly clients. Since then this powerful business growth tool has been applied to over 400 businesses with transformational results.
Karen has built a team of growth experts around her to help implement these world class customer and employee journeys. By making sure best practice is applied to every business, we build successful businesses with happy clients and thriving employees.
Karen is obsessed with cats and dance music and is lucky enough to call Majorca home.
Emma Kersey
Director of People Development
Emma has worked with KDS since 2014 and is the driving force behind the people development, both for Proficient-ly and our clients. She is the champion for both our client experience and our business values.
As well as being an experienced sales person and sales manager, Emma is a qualified coach and trainer and, most importantly, one of the UK’s only experts in the Growth Framework.
Emma works alongside our clients to shape and deliver growth programmes that drive real revenue increases.
Emma works side by side with KDS to shape Proficient-ly and the businesses of our clients, and thanks to Emma hundreds of businesses have seen significant increases in revenue.
Emma loves running, exploring new places, and cake!
Chloe Roberts Head of Customer Experience
Chloe heads up every element of client delivery and process at Proficient-ly. She supports every one of the Proficient-ly team to deliver the consistently high results that we demand.
The impact of every project depends on the planning and quality checking that Chloe applies to the business.
Our team at Proficient-ly rely on great process and practice for not only our business, but also for yours and without Chloe we simply could not deliver what is needed to ensure our customer journey is market leading.
Chloe loves to sing a cappella in an award winning chorus and enjoys live music.